1. Principles of Business, Marketing and Finance: Reconciliation

    • Resource ID: 11560
    • Grade Range: 9, 10, 11
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  2. The Marketing Plan

    • Resource ID: 14392
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  3. Sports and Entertainment Marketing

    • Resource ID: 14534
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  4. Sports and Entertainment Marketing; Developing a Promotional Plan

    • Resource ID: 14536
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  5. Sports and Entertainment Marketing: Why Sports Marketing

    • Resource ID: 14538
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  6. Sports and Entertainment Marketing Sponsorship

    • Resource ID: 14540
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  7. Advanced Marketing

    • Grade Range: 9, 10, 11, 12, Postsecondary
    In Advanced Marketing, students will gain knowledge and skills that help them become proficient in one or more of the marketing functional areas. Students will illustrate appropriate management and research skills to solve problems related to marketing. This course covers technology,...
  8. Advertising

    • Grade Range: 9, 10, 11, 12, Postsecondary
    Advertising is designed as a comprehensive introduction to the principles and practices of advertising. Students will gain knowledge of techniques used in current advertising, including print, broadcast, and digital media. The course explores the social, cultural, ethical, and legal issues of...
  9. Social Media Marketing

    • Grade Range: 9, 10, 11, 12, Postsecondary
    Social Media Marketing is designed to look at the rise of social media and how marketers are integrating social media tools in their overall marketing strategy. The course will investigate how the marketing community measures success in the new world of social media. Students will manage a...
  10. Sports and Entertainment Marketing

    • Grade Range: 9, 10, 11, 12, Postsecondary
    Sports and Entertainment Marketing will provide students with a thorough understanding of the marketing concepts and theories that apply to sports and entertainment. The areas this course will cover include basic marketing concepts, publicity, sponsorship, endorsements, licensing, branding,...
  11. Principles of Business, Marketing, and Finance

    • Grade Range: 6, 7, 8, 9, 10, 11, 12, Postsecondary
    In Principles of Business, Marketing, and Finance, students gain knowledge and skills in economies and private enterprise systems, the impact of global business, the marketing of goods and services, advertising, and product pricing. Students analyze the sales process and financial management...
  12. Business Management and Administration: Cultural Challenges in Global Business

    • Resource ID: 11504
    • Grade Range: 9, 10, 11
    This lesson focuses on students learning the basics of business ethics. Students will create a skit based on an unethical situation and the resolution to said situation. 
  13. Sports and Entertainment Marketing Ethics

    • Resource ID: 14542
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  14. Scope and Sequence: Sports and Entertainment Marketing

    • Resource ID: 19488
    • Grade Range: 9, 10, 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Sports and Entertainment Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and...
  15. Principles of Business, Marketing, and Finance

    • Resource ID: 11478
    • Grade Range: 9, 10, 11
    This lesson teaches students the fundamentals of international business. It includes information on trade partnerships, domestic business, the business environment, and the global marketplace. 
  16. Lesson Plan: Business Operations and Organizational Structures

    • Resource ID: 11482
    • Grade Range: 9, 10, 11
    In this lesson, the students will learn to identify organizational and managerial structures of business, as well as levels and functions of management.
  17. Lesson Plan: Financial Planning in Business

    • Resource ID: 11484
    • Grade Range: 9, 10, 11
    In this lesson, the student will learn to recognize important financial questions that must be answered in a business and explain essential financial statements.
  18. Lesson Plan: Foundation of International Business

    • Resource ID: 11488
    • Grade Range: 9, 10, 11
    In this lesson, the student will define domestic and international business and explain the impact of global dependency on the United States economy.
  19. Lesson Plan: Production, Distribution, and Other Business Operations

    • Resource ID: 11492
    • Grade Range: 9, 10, 11
    In this lesson, the student will learn about the production/manufacturing process and channels of distribution and intermediaries for goods and services.
  20. Lesson Plan: Prices in Private Enterprise System

    • Resource ID: 11502
    • Grade Range: 9, 10, 11
    This lesson provides an overview of how prices are determined in a private enterprise system and includes student activities.