1. Marketing Career Cluster

    • Resource ID: CC14
    • Grade Range: N/A
    This resource provides an overview of the Marketing Career Cluster and provides links to related student, parent, and teacher resources.
  2. Career and Technical Education (CTE) New Teacher Mentoring Program

    • Resource ID: CTEMentoringProgram
    • Grade Range: N/A
    In December of 2016, the Texas Education Agency (TEA) contracted with Resources for Learning, LLC, (RFL) to launch the Career and Technical Education (CTE) New Teacher Mentoring Program. The CTE New Teacher Mentoring Program offers ongoing mentoring and induction-type professional development,...
  3. CTE Stakeholder Meetings

    • Resource ID: CTEStakeholder
    • Grade Range: N/A
    At the inception of the CTE New Teacher Mentoring Program, two CTE stakeholder meetings were held to discuss the needs of beginning CTE teachers and how to best address those needs. At these meetings, TEA introduced the CTE Mentoring program and facilitated small group discussions about support...
  4. Professional Development

    • Resource ID: CTE PD
    • Grade Range: N/A
    A key component of the CTE New Teacher Mentoring Program lays in the education and training of beginning CTE teachers, CTE administrators, and CTE mentors. This professional development occurs through the development of original training content, in-person training of mentor teachers, and new...
  5. CTE Teacher Self-Efficacy Survey

    • Resource ID: SelfEfficacySurvey
    • Grade Range: N/A
    An important aspect of the CTE New Teacher Mentoring Program was evaluation. One of the program's goals was to research and collect survey information on CTE teachers’ perceptions of their own self-efficacy, their pressing needs, and the quality of available supports in order to...
  6. TxCTE Ramp Up: Marketing

    • Resource ID: RampUp4
    • Grade Range: N/A
    The TxCTE Ramp Up: Marketing closed Facebook group provides an opportunity for beginning CTE teachers to seek advice, share ideas, access helpful instructional resources and ideas, network with colleagues, and benefit from the expertise of mentors who have experience in the Marketing Career...
  7. Principles of Business, Marketing and Finance: Reconciliation

    • Resource ID: 11560
    • Grade Range: 9, 10, 11
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  8. Marketing College and Career Planning Guide

    • Resource ID: CCPG14
    • Grade Range: 9, 10, 11, 12, Postsecondary
    Information is power and the TEA CTE In Action Marketing college and career preparation guide puts students squarely in charge of their career development planning. From creating High School Personal Graduation Plans to mapping the education and training requirements after high school, this...
  9. Marketing PSA

    • Resource ID: PSA15
    • Grade Range: 9, 10, 11, 12, Postsecondary
    The following public service announcements have been written and produced for the Marketing cluster specifically.
  10. Fashion Marketing: Exploring Pathways - Merchandising

    • Resource ID: 14211
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  11. Practicum in Marketing: Project Management

    • Resource ID: 14247
    • Grade Range: 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  12. Entrepreneurship: How to Create an Effective Business Plan

    • Resource ID: 14282
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  13. Entrepreneurship: Why is a business Plan Important

    • Resource ID: 14286
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  14. Entrepreneurship: What Affects Price in Business

    • Resource ID: 14298
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  15. Entrepreneurship: Exploring Ideas and Opportunities

    • Resource ID: 14300
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  16. Fashion Marketing: Marketing Function Basics

    • Resource ID: 14311
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  17. Fashion Marketing: Fashion and the Marketing Mix

    • Resource ID: 14319
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  18. The Marketing Plan

    • Resource ID: 14392
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  19. Sports and Entertainment Marketing

    • Resource ID: 14534
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  20. Sports and Entertainment Marketing; Developing a Promotional Plan

    • Resource ID: 14536
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.