1. Practicum in Marketing: Project Management

    • Resource ID: 14247
    • Grade Range: 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  2. Entrepreneurship: How to Create an Effective Business Plan

    • Resource ID: 14282
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  3. Entrepreneurship: Why is a business Plan Important

    • Resource ID: 14286
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  4. Entrepreneurship: What Affects Price in Business

    • Resource ID: 14298
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  5. Lesson Plan: What Affects Price?

    • Resource ID: 14299
    • Grade Range: 10, 11, 12
    Students will learn about supply and demand, the costs of doing business, and market structure and prices. Students will discuss how competition affects pricing and research and present how international issues affect pricing.
  6. Entrepreneurship: Exploring Ideas and Opportunities

    • Resource ID: 14300
    • Grade Range: 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  7. Lesson Plan: Focusing on Marketing Segments

    • Resource ID: 14328
    • Grade Range: 11, 12
    During this lesson, students will explore how markets can be segmented in a variety of ways and how this leads to product usages and marketing benefits. 
  8. Lesson Plan: Risk Management

    • Resource ID: 14371
    • Grade Range: 11, 12
    In this lesson, students will learn to categorize types of business risk, interpret how various types of risk impact business activities, and evaluate security precautions.
  9. Lesson Plan: Economic Resources in Marketing Dynamics

    • Resource ID: 14385
    • Grade Range: 11, 12
    Through this lesson, students will get a deeper understanding of marketing and begin to have an understanding of economic concepts like economic resources, wants and needs, and implications of economic decisions.
  10. Lesson Plan: Pricing

    • Resource ID: 14389
    • Grade Range: 11, 12
    The concept of pricing and strategies used to determine and adjust prices will be explored in this two-day lesson. 
  11. Lesson Plan: Economic Indicators

    • Resource ID: 14391
    • Grade Range: 11, 12
    In this lesson, students will explore the meaning of the gross domestic product, standard of living, unemployment and other economic factors in regards to how business can meet their sales goals. 
  12. The Marketing Plan

    • Resource ID: 14392
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  13. Scope and Sequence: Advanced Marketing

    • Resource ID: 19490
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Advanced Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the...
  14. Lesson Plan: Customer Relations and Marketing

    • Resource ID: 14405
    • Grade Range: 11, 12
    In this lesson, students will learn and explore different ways to create a positive relationship with customers for marketing.
  15. Lesson Plan: Foreign Exchange Market

    • Resource ID: 11456
    • Grade Range: 10, 11, 12
    In this lesson, students will explain how a foreign exchange market functions globally, and identify the importance of international financial markets.
  16. Scope and Sequence: Entrepreneurship

    • Resource ID: 19487
    • Grade Range: 10, 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Entrepreneurship course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the corresponding...
  17. Scope and Sequence: Practicum in Marketing/ Extended Practicum in Marketing

    • Resource ID: 19492
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Practicum in Marketing/ Extended Practicum in Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief...
  18. Lesson Plan: Employment Law and Ethics

    • Resource ID: 14399
    • Grade Range: 11, 12
    In this lesson, students will explore a variety of workplace situations and apply their knowledge of ethical decision making. 
  19. Lesson Plan: Exploring Ideas and Opportunities

    • Resource ID: 14301
    • Grade Range: 10, 11, 12
    This lesson on entrepreneurship guides students to explore new business ventures while analyzing personal interests, financial planning and conducting research. 
  20. Lesson Plan: Know Your Competition in Entrepreneurship

    • Resource ID: 14305
    • Grade Range: 10, 11, 12
    In this lesson, students will understand the competitive nature of the marketplace and describe strategies for attracting/maintaining a customer base.