1. Scope and Sequence: Sports and Entertainment Marketing

    • Resource ID: 19488
    • Grade Range: 9, 10, 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Sports and Entertainment Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and...
  2. Sports and Entertainment Marketing

    • Grade Range: 9, 10, 11, 12, Postsecondary
    Sports and Entertainment Marketing will provide students with a thorough understanding of the marketing concepts and theories that apply to sports and entertainment. The areas this course will cover include basic marketing concepts, publicity, sponsorship, endorsements, licensing, branding,...