1. Lesson Plan: Economic Indicators

    • Resource ID: 14391
    • Grade Range: 11, 12
    In this lesson, students will explore the meaning of the gross domestic product, standard of living, unemployment and other economic factors in regards to how business can meet their sales goals. 
  2. The Marketing Plan

    • Resource ID: 14392
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  3. Sports and Entertainment Marketing

    • Resource ID: 14534
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  4. Sports and Entertainment Marketing; Developing a Promotional Plan

    • Resource ID: 14536
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  5. Sports and Entertainment Marketing: Why Sports Marketing

    • Resource ID: 14538
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  6. Sports and Entertainment Marketing Sponsorship

    • Resource ID: 14540
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  7. Sports and Entertainment Marketing Ethics

    • Resource ID: 14542
    • Grade Range: 9, 10, 11, 12
    A PowerPoint presentation for instructional purposes that can be adopted or modified by the classroom teacher to supplement a lesson plan.
  8. Scope and Sequence: Principles of Business, Marketing, and Finance

    • Resource ID: 19368
    • Grade Range: 9, 10, 11
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Principles of Business, Marketing, and Finance course scope and sequence within the Business Management and Administration Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of...
  9. Scope and Sequence: Sports and Entertainment Marketing

    • Resource ID: 19488
    • Grade Range: 9, 10, 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Sports and Entertainment Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and...
  10. Scope and Sequence: Social Media Marketing

    • Resource ID: 19489
    • Grade Range: 9, 10, 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Social Media Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the...
  11. Scope and Sequence: Advanced Marketing

    • Resource ID: 19490
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Advanced Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the...
  12. Lesson Plan: Advertising Execution and Evaluation

    • Resource ID: 14344
    • Grade Range: 9, 10, 11, 12
    In this lesson, students will research and evaluate advertising campaigns. 
  13. Lesson Plan: Customer Relations and Marketing

    • Resource ID: 14405
    • Grade Range: 11, 12
    In this lesson, students will learn and explore different ways to create a positive relationship with customers for marketing.
  14. Lesson Plan: Foreign Exchange Market

    • Resource ID: 11456
    • Grade Range: 10, 11, 12
    In this lesson, students will explain how a foreign exchange market functions globally, and identify the importance of international financial markets.
  15. Lesson Plan: Economic and Ethical Activity in a Changing World

    • Resource ID: 11486
    • Grade Range: 9, 10, 11
    In this lesson, students will learn to recognize how changing economic conditions, business ethics, and social responsibility impact businesses.
  16. Lesson Plan: Marketing Goods and Services

    • Resource ID: 11490
    • Grade Range: 9, 10, 11
    In this lesson, the students will explain strategies to meet the needs and wants of consumers, and describe strategies for marketing goods and services.
  17. Lesson Plan: Producers in a Private Enterprise System

    • Resource ID: 11494
    • Grade Range: 9, 10, 11
    This lesson explains the private enterprise system, the role of producers, and the concept of productivity. Students will design, illustrate, and develop a power point about the production and marketing process.
  18. Lesson Plan: Retailers in Private Enterprise System

    • Resource ID: 11496
    • Grade Range: 9, 10, 11
    In this lesson, students will learn the importance of the retailers in the private enterprise system, as well as the types of retailers available to consumers.
  19. Lesson Plan: Wholesalers in a Private Enterprise System

    • Resource ID: 11498
    • Grade Range: 9, 10, 11
    In this lesson, students will learn about important role the wholesalers’ play in the private enterprise system, and the types of wholesalers available to retailers.
  20. Lesson Plan: Role of Government in Business

    • Resource ID: 11510
    • Grade Range: 9, 10, 11
    In this lesson, the students learn to identify the role and impact of government, the legal system and organized labor in business.