1. Lesson Plan: Risk Management

    • Resource ID: 14371
    • Grade Range: 11, 12
    In this lesson, students will learn to categorize types of business risk, interpret how various types of risk impact business activities, and evaluate security precautions.
  2. Lesson Plan: The Changing Role of Marketing

    • Resource ID: 14336
    • Grade Range: 11, 12
    In this lesson, students will identify international economic factors that affect marketing planning and describe areas of marketing research such as advertising, product, market, and sales.
  3. Scope and Sequence: Advanced Marketing

    • Resource ID: 19490
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Advanced Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the...
  4. Lesson Plan: Economic Resources in Marketing Dynamics

    • Resource ID: 14385
    • Grade Range: 11, 12
    Through this lesson, students will get a deeper understanding of marketing and begin to have an understanding of economic concepts like economic resources, wants and needs, and implications of economic decisions.
  5. Scope and Sequence: Practicum in Marketing/ Extended Practicum in Marketing

    • Resource ID: 19492
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Practicum in Marketing/ Extended Practicum in Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief...