1. Lesson Plan: The Changing Role of Marketing

    • Resource ID: 14336
    • Grade Range: 11, 12
    In this lesson, students will identify international economic factors that affect marketing planning and describe areas of marketing research such as advertising, product, market, and sales.
  2. Scope and Sequence: Advanced Marketing

    • Resource ID: 19490
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Advanced Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief description of each unit and the...
  3. TEA CTE Master Course Lists with TSDS PEIMS Codes

    • Resource ID: 19876
    • Grade Range: N/A
    The Master Course List for Career and Technical Education (CTE) is an administration tool for counselors, teachers, and staff's use in student schedule building and enrollment in the Texas State Data System (TSDS) with the appropriate TSDS PEIMS codes. The guide can also be helpful in...
  4. Lesson Plan: Economic Resources in Marketing Dynamics

    • Resource ID: 14385
    • Grade Range: 11, 12
    Through this lesson, students will get a deeper understanding of marketing and begin to have an understanding of economic concepts like economic resources, wants and needs, and implications of economic decisions.
  5. New Teacher Checklist

    • Resource ID: TeacherChecklist
    • Grade Range: 6, 7, 8, 9, 10, 11, 12
    This checklist is designed to guide a new Career and Technical Education (CTE) teacher as the teacher plans for a successful school year. It is a general list of activities that a new teacher might need to plan for and be aware of. This list is not intended to be an all-inclusive or required...
  6. CTE Acronym/Terms

    • Resource ID: Ressource Terms
    • Grade Range: 6, 7, 8, 9, 10, 11, 12
    The purpose of this document is to provide a list of common terms used in Career and Technical Education (CTE) education. Several new CTE teachers come from industry into the classroom, and may not yet be familiar with terms used in CTE classroom or laboratory settings. While this document is...
  7. Scope and Sequence: Practicum in Marketing/ Extended Practicum in Marketing

    • Resource ID: 19492
    • Grade Range: 11, 12
    CTE TEKS - Implemented 2017-2018, adopted in 2015
    Practicum in Marketing/ Extended Practicum in Marketing course scope and sequence within the Marketing Career Cluster® summarizes the content to be taught, and one possible order for teaching the units of instruction. A brief...
  8. Foundational Learning Session 1: Unpacking Standards

    • Resource ID: FLS1
    • Grade Range: N/A
    This is the first in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency CTE Mentor Program. This foundational learning session focuses on how to unpack TEKS to ensure your instructional planning results in...
  9. Foundational Learning Session 2: Student Learning Objectives

    • Resource ID: FLS2
    • Grade Range: N/A
    This is the second in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency CTE Mentor Program. This foundational learning session focuses on how to generate student learning objectives from unpacked state...
  10. Foundational Learning Session 3: Activities

    • Resource ID: FLS3
    • Grade Range: N/A
    This is the third in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency CTE Mentor Program. In this session, be prepared to use one of the student learning objectives you developed during Foundational Learning...
  11. Foundational Learning Session 4: Knowledge of Students

    • Resource ID: FLS4
    • Grade Range: N/A
    This is the fourth in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency CTE Mentor Program. For this session, please have your class rosters available for review.
  12. Foundational Learning Session 5: Classroom Management

    • Resource ID: FLS5
    • Grade Range: N/A
    This is the fifth in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency's CTE Mentor Program. This session describes concrete approaches you can use to promote positive student behaviors and to cultivate a...
  13. Foundational Learning Session 6: Differentiation

    • Resource ID: FLS6
    • Grade Range: N/A
    This is the sixth in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency's CTE Mentor Program. In this session, teacher's will use the T-TESS Instruction Dimension 2.4: Differentiation rubric to evaluate...
  14. Foundational Learning Session 7: End-of-Year Reflection

    • Resource ID: FLS7
    • Grade Range: N/A
    This is the seventh in a series of foundational learning sessions designed to provide support for beginning CTE teachers as part of the Texas Education Agency's CTE Mentor Program. In this session, we discuss ways in which you can approach end-of-year reflection and harness your strengths to...
  15. Lesson Plan: Culture and Diversity in Fashion

    • Resource ID: 14314
    • Grade Range: 9, 10, 11, 12
    In this lesson, students will explore international fashion and determine how it has an effect on the fashion industry.
  16. Lesson Plan: Fashion Marketing

    • Resource ID: 14320
    • Grade Range: 9, 10, 11, 12
    In this lesson, students will explore merchandising concepts and processes related to fashion marketing.