Lesson Plan: Focusing on Marketing Segments (https://www.txcte.org/resource/lesson-plan-focusing-marketing-segments)
Lesson Plan: Focusing on Marketing Segments
Resource ID
14328
Grade Range
11
12
Institutional Organization
UNT
Description
During this lesson, students will explore how markets can be segmented in a variety of ways and how this leads to product usages and marketing benefits.
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