Resource ID:
14391
Grade Range:
11, 12
In this lesson, students will explore the meaning of the gross domestic product, standard of living, unemployment and other economic factors in regards to how business can meet their sales goals.
Resource ID:
14385
Grade Range:
11, 12
Through this lesson, students will get a deeper understanding of marketing and begin to have an understanding of economic concepts like economic resources, wants and needs, and implications of economic decisions.
Resource ID:
14358
Grade Range:
9, 10, 11, 12
This lesson provides students with opportunities to understand how economic decisions create utility or satisfaction.
Resource ID:
14399
Grade Range:
11, 12
In this lesson, students will explore a variety of workplace situations and apply their knowledge of ethical decision making.
Resource ID:
14375
Grade Range:
11, 12
In this lesson, students will explore legal issues, trade regulations, and ethical behaviors related to business.
Resource ID:
14301
Grade Range:
10, 11, 12
This lesson on entrepreneurship guides students to explore new business ventures while analyzing personal interests, financial planning and conducting research.
Resource ID:
14320
Grade Range:
9, 10, 11, 12
In this lesson, students will explore merchandising concepts and processes related to fashion marketing.
Resource ID:
14318
Grade Range:
9, 10, 11, 12
In this lesson, students will explore the characteristics and purpose of marketing information systems within Fashion Marketing.
Resource ID:
14328
Grade Range:
11, 12
During this lesson, students will explore how markets can be segmented in a variety of ways and how this leads to product usages and marketing benefits.
Resource ID:
14305
Grade Range:
10, 11, 12
In this lesson, students will understand the competitive nature of the marketplace and describe strategies for attracting/maintaining a customer base.
Resource ID:
14356
Grade Range:
10, 11, 12
In this lesson, students will explain the relationship between supply and demand in a private enterprise system.
Resource ID:
14312
Grade Range:
9, 10, 11, 12
In this lesson, students will be introduced to the nature and scope of fashion and analyze the importance and function of marketing.
Resource ID:
14332
Grade Range:
11, 12
In this lesson, students will explore opportunities and methods to enhance their job search in the marketing industry.
Resource ID:
14389
Grade Range:
11, 12
The concept of pricing and strategies used to determine and adjust prices will be explored in this two-day lesson.
Resource ID:
14348
Grade Range:
9, 10, 11, 12
In this lesson, students will learn about promotion as a part of the marketing mix and the communication process. Students will also discuss the means of communication, illustrate the process, and research how a popular brand has changed over time.
Resource ID:
14303
Grade Range:
10, 11, 12
In this lesson, students will learn and understand the important role market research plays in business.
Resource ID:
14371
Grade Range:
11, 12
In this lesson, students will learn to categorize types of business risk, interpret how various types of risk impact business activities, and evaluate security precautions.
Resource ID:
14360
Grade Range:
10, 11, 12
In this lesson, students learn important economic concepts for the private enterprise system.
Resource ID:
14336
Grade Range:
11, 12
In this lesson, students will identify international economic factors that affect marketing planning and describe areas of marketing research such as advertising, product, market, and sales.
Resource ID:
14393
Grade Range:
11, 12
In this lesson, students will write a business plan, utilizing their marketing and financial planning instructional background knowledge, and then create a digital presentation that is a high-level summarization of the plan. Students will present to the…